Abalone Nantes Marathon
Run Nantes Your Way
Context
As a frequent runner, I approached the Abalone Nantes Marathon rebranding as a personal challenge. How could the marathon become more visually appealing while reflecting athletic effort and the joyful, citywide celebration that makes it unique?
Context
As a frequent runner, I approached the Abalone Nantes Marathon rebranding as a personal challenge. How could the marathon become more visually appealing while reflecting athletic effort and the joyful, citywide celebration that makes it unique?
Idea
I aimed to create a visual identity that conveys energy, movement, and positivity. The goal was to highlight the marathon’s unique combination of athletic challenge and festive spirit, using a vibrant purple as the signature color to symbolize creativity, boldness, and joy.
Idea
I aimed to create a visual identity that conveys energy, movement, and positivity. The goal was to highlight the marathon’s unique combination of athletic challenge and festive spirit, using a vibrant purple as the signature color to symbolize creativity, boldness, and joy.
Realisation
The logo was designed in line art, depicting a running figure to symbolize athletic effort and movement. Constructed with dynamic lines, the logo conveys a sense of motion, while the playful use of lines and vibrant purple adds energy and joy to the overall design.
Realisation
The logo was designed in line art, depicting a running figure to symbolize athletic effort and movement. Constructed with dynamic lines, the logo conveys a sense of motion, while the playful use of lines and vibrant purple adds energy and joy to the overall design.
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© 2026 Maël AVERTY / Website handcrafted with care. No templates, just hard work and passion.
Let's make something great together
Let's make something great together
Let's make something great together
Let's make something great together
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Let's make something great together
Let's make something great together
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© 2026 Maël AVERTY / Website handcrafted with care. No templates, just hard work and passion.
Let's make something great together
Let's make something great together
Let's make something great together
Let's make something great together
Let's make something great together
Let's make something great together
Let's make something great together
Let's make something great together
Let's make something great together
Contact me
© 2026 Maël AVERTY / Website handcrafted with care. No templates, just hard work and passion.